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 Content preview:  How World Arts West is organizing their contacts and launching
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How World Arts West is organizing their contacts and launching better mark=
eting campaigns

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https://freddieand.us12.list-manage.com/track/click?u=3D9c59d08468a2cd3275=
953b3f6&id=3D22aa015a7d&e=3D62207aa809
WHAT'S IN STORE


** Targeting Smarter with Tags and Segments
------------------------------------------------------------

https://freddieand.us12.list-manage.com/track/click?u=3D9c59d08468a2cd3275=
953b3f6&id=3D99af6730e6&e=3D62207aa809

For over 4 decades World Arts West (https://freddieand.us12.list-manage.co=
m/track/click?u=3D9c59d08468a2cd3275953b3f6&id=3Db71d5bc992&e=3D62207aa809)  has been a champion of promoting Bay Area dancers and artists. In=
 recent years=2C the nonprofit organization behind the San Francisco Ethni=
c Dance Festival (https://freddieand.us12.list-manage.com/track/click?u=3D=
9c59d08468a2cd3275953b3f6&id=3D107b37bec6&e=3D62207aa809)  has seen=
 its audience and stages grow. For this edition of What's in Store=2C the=
 World Arts West team explains how tags and segments (https://freddieand.u=
s12.list-manage.com/track/click?u=3D9c59d08468a2cd3275953b3f6&id=3De12e2a9=
e3f&e=3D62207aa809) are helping them target with success.
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0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
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=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
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etica Neue'=2C Helvetica=2C Arial=2C Verdana=2C sans-serif;font-size: 16px=
;line-height: 150%;text-align: center;">

                            <div style=3D"text-align: left;"><br>
<span style=3D"font-size:18px"><span style=3D"font-family:helvetica neue=
=2Chelvetica=2Carial=2Cverdana=2Csans-serif">WHAT'S IN STORE</span></span>=
</div>

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=09=09=09=09<!--[if mso]>
=09=09=09=09</td>
=09=09=09=09<![endif]-->

=09=09=09=09<!--[if mso]>
=09=09=09=09</tr>
=09=09=09=09</table>
=09=09=09=09<![endif]-->
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        </tr>
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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnTextBlockOuter">
        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
=09=09=09=09<tr>
=09=09=09=09<![endif]-->
=09=09=09
=09=09=09=09<!--[if mso]>
=09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;">
=09=09=09=09<![endif]-->
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

                        <td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #241c15;font-family: 'Helv=
etica Neue'=2C Helvetica=2C Arial=2C Verdana=2C sans-serif;font-size: 16px=
;line-height: 150%;text-align: center;">

                            <h1 class=3D"null" style=3D"display: block;mar=
gin: 0;padding: 0;color: #241c15;font-family: Georgia=2C Times=2C 'Times N=
ew Roman'=2C serif;font-size: 36px;font-style: normal;font-weight: normal;=
line-height: 150%;letter-spacing: normal;text-align: left;">Targeting Smar=
ter with Tags and Segments</h1>

                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09<!--[if mso]>
=09=09=09=09</td>
=09=09=09=09<![endif]-->

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perBodyContainer" style=3D"background:#transparent none no-repeat center/c=
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over;border-top: 0;border-bottom: 0;padding-top: 0px;padding-bottom: 27px;=
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padding-bottom: 0px;">
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ellspacing=3D"0" cellpadding=3D"0" width=3D"600" style=3D"width:600px;">
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dth=3D"600" style=3D"width:600px;">
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ellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"templateContain=
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ace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;max-wid=
th: 600px !important;">
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                                            <td valign=3D"top" class=3D"mi=
ddleBodyContainer" style=3D"background:#transparent none no-repeat center/=
cover;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-tex=
t-size-adjust: 100%;background-color: #transparent;background-image: none;=
background-repeat: no-repeat;background-position: center;background-size:=
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adding-top: 9px;padding-right: 18px;padding-bottom: 9px;padding-left: 18px=
;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-siz=
e-adjust: 100%;">

<table align=3D"right" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" cl=
ass=3D"mcnImageCardBottomContent" width=3D"100%" style=3D"border-collapse:=
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: 100%;-webkit-text-size-adjust: 100%;">
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        <td class=3D"mcnImageCardBottomImageContent" align=3D"center" vali=
gn=3D"top" style=3D"padding-top: 0px;padding-right: 0px;padding-bottom: 0;=
padding-left: 0px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%=
;-webkit-text-size-adjust: 100%;">


            <a href=3D"https://freddieand.us12.list-manage.com/track/click=
?u=3D9c59d08468a2cd3275953b3f6&id=3Db598125f2f&e=3D62207aa809" title=3D"M=
ailchimp's What=E2=80=99s In Store: World Arts West" class=3D"" target=3D"=
_blank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;=
-webkit-text-size-adjust: 100%;">


            <img alt=3D"World Arts West" src=3D"https://gallery.mailchimp.=
com/9c59d08468a2cd3275953b3f6/images/33154098-7c63-4d62-956b-72bf46e33923.=
png" width=3D"564" style=3D"max-width: 600px;border: 0;height: auto;outlin=
e: none;text-decoration: none;-ms-interpolation-mode: bicubic;vertical-ali=
gn: bottom;" class=3D"mcnImage">
            </a>

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ormal;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjus=
t: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;line-height:=
 150%;" width=3D"546">

        </td>
    </tr>
</tbody></table>




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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
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%;-webkit-text-size-adjust: 100%;">
    <tbody class=3D"mcnTextBlockOuter">
        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
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              =09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
=09=09=09=09<tr>
=09=09=09=09<![endif]-->
=09=09=09
=09=09=09=09<!--[if mso]>
=09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;">
=09=09=09=09<![endif]-->
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

                        <td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #241c15;font-family: Arial=
;font-size: 16px;line-height: 150%;text-align: left;">

                            <div>For over 4 decades&nbsp;<a data-gc-link=
=3D"http://worldartswest.org" href=3D"https://freddieand.us12.list-manage.=
com/track/click?u=3D9c59d08468a2cd3275953b3f6&id=3D51ded1c7da&e=3D62207aa809" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-we=
bkit-text-size-adjust: 100%;color: #007c89;font-weight: normal;text-decora=
tion: underline;">World Arts West</a>&nbsp;has been a champion of promotin=
g Bay Area dancers and artists. In recent years=2C the nonprofit organizat=
ion behind the&nbsp;<a data-gc-link=3D"http://worldartswest.org/main/edf_i=
ndex.asp" href=3D"https://freddieand.us12.list-manage.com/track/click?u=3D=
9c59d08468a2cd3275953b3f6&id=3Dafadbf62db&e=3D62207aa809" style=3D"mso-li=
ne-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjus=
t: 100%;color: #007c89;font-weight: normal;text-decoration: underline;">Sa=
n Francisco Ethnic Dance Festival</a>&nbsp;has seen its&nbsp;audience and=
 stages grow. For this edition of What's in Store=2C the World Arts West t=
eam explains how <a href=3D"https://freddieand.us12.list-manage.com/track/=
click?u=3D9c59d08468a2cd3275953b3f6&id=3Dff81fc87b0&e=3D62207aa809" targe=
t=3D"_blank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust:=
 100%;-webkit-text-size-adjust: 100%;color: #007c89;font-weight: normal;te=
xt-decoration: underline;">tags and segments</a> are&nbsp;helping them tar=
get with success.</div>

                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09<!--[if mso]>
=09=09=09=09</td>
=09=09=09=09<![endif]-->

=09=09=09=09<!--[if mso]>
=09=09=09=09</tr>
=09=09=09=09</table>
=09=09=09=09<![endif]-->
            </td>
        </tr>
    </tbody>
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00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c=
ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:=
 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;">
    <tbody class=3D"mcnDividerBlockOuter">
        <tr>
            <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa=
dding: 9px 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
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